The family group Boutique Hôtel Collection, founded in Bordeaux in 1992, approached Crédit Mutuel Equity, which invested 5 million euros in the company. Groupe spécialiste de l’hotelerie haut de gamme will be able to accelerate the development of the hotel sector, but will also diversify its activities with the opening in 2024 of a hotel school in partnership with the École de Lausanne. En Cours de construction sur les hauteurs de Saint-Raphaël (Var), elle ouvrira en septembre 2024 avec pour objectif de former 350 élèves par an. The group also acquired one of the nine imperial farms built in the mid-19th century by Napoleon III in Solferino (Landes). The establishment will be transformed into an ecolodge of 25 rooms, with cabanes dans les arbres et sur pilotis. The travaux debut is before January 2023.
The Bordelais group has 130 5-star rooms and suites spread over five hotels, located on the Atlantic and Mediterranean coasts.